The Skoda Mission L is a close to production ready concept which previews a
future compact model that will hit the European market, Russia and China
in 2012. The car is expected to be delivered in India as well in late 2011, and
the whole thing is part of the automaker's growth aspirations.
Prof. Dr. h.c. Winfried Vahland, SKODA Board Chairman said that "This
premiere kicks off SKODA's model offensive for the coming
years," "This new compact model, along with other new products to
follow, will enable us to accomplish our goal of increasing global
annual sales to 1.5 million vehicles by 2018. We are going to present a new car
approximately every six months over the next few years."
The
new compact five-door vehicle will be launched in Europe,
Russia and China. In line with the brand’s internationalisation principles,
this compact ‘liftback’ will feature specific modifications
in each of these regions. In addition, the Indian market will
have its own version, a compact sedan. These steps are in line with the goals
of ŠKODA’s 2018 growth strategy that was set last year in which the brand
intends to increase its sales to 1.5 million vehicles by 2018.
